Qetoréth

Client: Qetorèth, Lebanon, 2019

Qetoréth is a spa and skin care brand that focuses on natural beauty. The identity was created to differentiate the brand from generic spa brand identities, evoking restfulness and relaxation through warm colors and earthy materials that bring to mind the relaxing aromatherapy treatments of the spa. The warm color palette also recalls the smells of warm oil-infused soaks at Qetoréth's wellness spas.

Logo, brand identity, packaging