Branding proposal, Beirut, 2023

The Guélia branding project is a stunning example of natural cosmetics elevated to the realm of luxury. With a focus on minimalist design, the brand's aesthetic communicates a sense of elegance and sophistication while also highlighting the purity and efficacy of the products themselves. From the clean lines of the logo to the carefully curated color palette, every aspect of the Guélia brand has been crafted to convey a sense of high-end quality and a deep appreciation for the beauty of nature. The result is a brand that feels both luxurious and grounded, inviting customers to experience the transformative power of Guélia's natural skincare offerings.

Logo, branding, packaging